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To: GradBot

zecchel_emoji Aidan Zecchel

A culture junkie who aspires to T-shaped creativity, Aidan revels in the hunt for insight that yields concepts with long legs. Curious from A to Z (like his initials) and compatible (ask him about kitchen/butcher shop banter), he kicks back by reading, bumping tunes, whipping up new recipes, and laying down watercolours.

Awards:

  • GDC Jim Rimmer Community Design Award - 2020 Winner
  • CAPIC Rodeo 12 - 2020 2nd Place, Illustration 
  • RGD Student Awards - 2019/2020 Finalist
  • Capilano University Achievement Access Award - 2019/2020 
  • B.C Arts Council Scholarship, Contemporary Applied Arts - 2019/2020
  • CAPIC Rodeo 10 - 2018 1st Place, Photography
  • Best of Cap Awards - 2019 Best Visual Arts Piece
  • Dean’s List - x 4
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Transit shelter ad.

Art direction and copywriting for Level the Playing Field, a fundraising campaign using sports metaphors to open donors’ hearts (and wallets) to root for homeless youth as society’s underdogs.

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Ad campaign fundraising collateral consisting of direct mail and a foam finger seen at sports arenas adapted with a call to action.

Level the Playing Field campaign collateral.

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Series of three posters, each promoting a different musical act for a festival. The posters are composed of dynamic typographical layouts and expressive watercolour illustrations.

Branding, art direction and illustration for Fragments, a music festival featuring leading multi-instrumentalists and looping artists who excel at layering sound.

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Sample of web page, mobile app, enamel pins and ID lanyards for the music festival.

The festival collateral uses slices of the original artwork to echo the theme of integrating musical elements.

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Tiled mobile app screens.

User experience, interface and branding for Ringmaster, an app that positions the mind as a circus and helps young people manage anxiety amid the noise and spectacle of their brains. Read the full UX case study here.

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Four can series of craft beer labels.

Branding and packaging for Beer Island, a Vancouver brewery that reflects its environment as a place where the sea-softened city gives way to the forest.

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Logo, menu, and gift card design.

Rebrand for Windsor Meats combines a neighbourhood butcher shop’s traditional spirit with a more contemporary design. 

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