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Liza
Borissova

Branding she, her
@yourgentleartist liza.borissova@gmail.com lizaborissova.com

Liza is a designer who trusts her intuition and loves a sharp solution. One day, she hopes to support brands at the intersection of emotion and aesthetic impact. While Liza reads as quiet, contemplative, and gentle, do not be mistaken—she is passionate, tenacious, and visionary in equal measure.

Profile photo of Liza Borissova and one work thumbnail.

RGD Student Award Honourable Mention for Social Good Design 2023

The Liar Finalist 2024


Dean’s List 2022

An animated GIF showcasing the Be OK brand. The animation begins with three hardcover books, featuring minimalist designs with embossed text and playful dot patterns. It transitions to a close-up of the yellow book, followed by a view of the book’s interior layout, which includes clean typography and a vintage photograph of a little girl screaming as a parrot sits on her head. Next, the animation highlights social media posts from the brand, and it concludes with the Be OK logo alongside a mock-up of the podcast.

Be OK is a mental health brand helping Gen Z get comfortable with uncomfortable feelings through books, podcasts, and social media.

CREDITS: MENTORSHIP PROJECT WITH TRISTA CAPITANO. MOCK-UPS FROM ENVATO AND MRMOCKUP. PHOTOGRAPHY FROM PEXELS.
A vibrant collage showcasing elements of the Be OK brand. The design includes book covers with playful dot patterns, close-ups of individuals expressing various emotions, and typography-driven graphics. One section features a smiling woman with the text "Embrace Discomfort," while another includes a bold graphic that asks, "Who is to blame?" with the subtext "How to stop constantly blaming yourself." Additional colourful imagery reinforces the brand’s focus on themes of mental health and self-acceptance.

Using vibrant colours and bold circle patterns, Be OK challenges traditional therapy aesthetics, encouraging people to embrace discomfort and explore mental health with confidence.

CREDITS: MENTORSHIP PROJECT WITH TRISTA CAPITANO. MOCK-UPS FROM ENVATO. PHOTOGRAPHY FROM PEXELS. MODEL KATARINA YAREMKEWICH.
A set of three posters for the Hidden Gem Jazz Festival, featuring elegant, abstract silhouettes of women integrated with vibrant, prismatic gradients. Each poster includes the event details, such as dates, venues, and artist names, displayed in modern, minimalist typography. The designs emphasize the sophistication and brilliance of the festival, using piano-inspired motifs and dynamic colours to reflect the energy and artistry of jazz.

Hidden Gem is a female-only jazz festival in New York that celebrates feminine brilliance by uncovering hidden talents in the jazz scene.

A vinyl record and its album cover for Hidden Gem: Jazz Collection 2024. The cover features an abstract design with layered, prismatic silhouettes of women, creating a dynamic interplay of vibrant colours and soft gradients. The minimalist typography on the cover reads "Hidden Gem: Jazz Collection 2024." The record has a colourful label that complements the cover's aesthetic, set against a dark background to emphasize the bold and elegant design.

Inspired by the reflections and refractions of gems, this album design highlights the bold yet elegant spirit of jazz celebrated at Hidden Gem.

CREDIT: MOCK-UP FROM MRMOCKUP.
The word "VERTICALS" is displayed in bold, tall, sans-serif black typography against a vibrant green background.

Brand Identity for Verticals, the pole dancing studio that redefines perceptions by challenging stigmas and celebrates unapologetic self-expression.

A collage showcasing the brand identity of Verticals, a pole dancing studio. The image features a pink tote bag with the phrase "Shut up, I wear heels bigger than your ego" and a high-heel illustration, black hoodies with the Verticals logo in bold pink typography, and branded water bottles in pink, black, and green. It also includes a sleek, neon-lit interior of the studio with the Verticals logo on a reflective surface and a preview of the studio's Instagram page, emphasizing bold and empowering visuals.

A bold and empowering brand identity for Verticals, featuring tote bags, hoodies, water bottles, a sleek studio interior, and a social media layout.

CREDITS: MOCK-UPS FROM YELLOW IMAGES. PHOTOGRAPHY FROM PEXELS.

The Verticals website highlights classes, instructors, studio space, and empowering messages through bold, modern design.

CREDITS: MOCK-UP FROM YELLOW IMAGES. PHOTOGRAPHY FROM PEXELS.
An animated GIF flipping through the pages of Subtext Magazine's April 2024 issue. The spreads include artistic photography. The minimal, elegant design features carefully placed text and vibrant imagery, reflecting the magazine's focus on tasteful adult photography, self-expression, and healthy sexual exploration. The movement highlights the magazine’s high-quality print and modern aesthetic.

Subtext Magazine is a large-format traditional print publication featuring tasteful adult photography, educational pieces by sexual therapists, artist features, and content on self-expression and healthy sexual exploration.

CREDITS: MOCK-UP FROM ENVATO. TEAM PROJECT WITH CHRISTOPHER RODGERS, CASSIE VALENZUELA POON, JACOB CHONG.