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Samantha
Hall

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Samantha Hall is a branding designer passionate about creating visual identities that connect deeply with audiences and bring brands to life. With a versatile approach to design, she integrates elements like illustration and storytelling to craft thoughtful, impactful solutions tailored to each project. As a curious and collaborative designer, Samantha thrives in environments encouraging exploration, feedback, and growth. She is eager to contribute her skills across diverse areas of the design industry, always striving to balance creativity with strategy.

Profile photo of Samantha Hall and one work thumbnail.

RGD Student Awards Web Design, Honourable Mention 2024

Dean’s List 2021–2024

Product photography showcasing the packaging design for 'Sap', a brand of flavoured maple syrup. Bottles feature vibrant colours and playful typography for the following flavours: Hibiscus, tangerine, espresso, Elderberry and Lavender.

Introducing ‘SAP,’ a thoughtfully designed brand showcasing five unique maple syrup flavours. From packaging to storytelling, ‘SAP’ elevates your culinary experience, perfect for pancakes, waffles, cocktails, salad dressings, roasted vegetables, or even glazing your favourite meats.

CREDIT: MENTORSHIP BY SPENCER PIDGEON
Packaging design for 'Sap' maple syrup. The back label highlights the brand story, ingredients (pure maple syrup, organic espresso), and flavour suggestions. The espresso bottle is showcased on the right.

Branding and packaging design for ‘Sap’, a premium maple syrup brand that celebrates Canada’s rich heritage. Featuring bold infusions and organic ingredients, the design evokes nostalgia with a modern twist, perfect for elevating recipes and inspiring culinary creativity.

CREDIT: MENTORSHIP BY SPENCER PIDGEON
Packaging design for 'Sparrow Seed Share' kit. The box features a green design with a bird illustration, and the individual seed packets showcase various plant and bird illustrations

By blending the story of birds as natural seed planters with an elegant folk-inspired design and a thoughtful unboxing experience, ‘Sparrow Seed Share’ can stand out not just as a seed harvesting kit but as an eco-conscious brand that tells a meaningful story.

Merchandise for the 'Sparrow' brand. A green tote bag with the brand logo and a drawstring pouch with the slogan 'Plant Today, Harvest Tomorrow, Share Forever'.

‘Sparrow’ brand merchandise promoting sustainability and community connection. The reusable tote bag and drawstring pouch are crafted from eco-friendly materials, featuring thoughtful branding that inspires environmental stewardship and sharing with your garden community.

CREDIT: MOCK-UPS FROM FREEPIK
Final logo design for 'North Shore Design District' alongside a sketchbook page showcasing the design process, including multiple logo iterations and handwritten notes.

From concept to creation: Final logo design for ‘North Shore Design District’. The flowing wave symbolizes its oceanfront location, while the vertical line anchors the design, forming the spine of the ‘D’

Visual identity campaign for 'North Shore Design District'. The image shows a large billboard and a bus stop ad featuring high-quality images of modern architecture and the campaign slogan.

Discover the ‘North Shore Design District‘, where creativity meets coastal living. Showcasing modern architecture, local craftsmanship, and community spirit, this campaign invites you to explore unique shopping experiences and design inspiration right in your neighbourhood.

CREDIT: MOCK-UPS FROM MOCKUPS DESIGN
Logo design for a brand called 'Nectera', accompanied by the tagline 'Every Drop Tells a Story' beneath it. On the right, a close-up of a honeycomb dripping with honey is shown, with the 'Nectera' logo.

‘Nectera’, A global journey of rare honeys. Sourced from authentic origins, each variety boasts unique qualities and a rich history. More than just honey, we offer an experience where every drop tells a story.

CREDIT: IMAGE FROM FREEPIKS