Matthew
Funk

Branding he, him

Matthew is a designer and art director passionate about connecting with people and their potential challenges. He loves problems with rigid boundaries; the smaller the box, the more he can think outside it. As a keen listener, he values understanding others, which fuels his work and broadens his perspective on the world and those inside it.

Profile photo of Matthew Funk and one work thumbnail.

RGD Student Awards Honourable Mention for Retail Design 2022

Applied Arts Student Awards Entire Design Program 2024

Dean’s List 2021–2024

The Liar Finalist 2024

Denizen is a Vancouver-based non-profit organization dedicated to offering alternative lawn care methods.

CREDIT: MOCK-UPS FROM FORMAT MOCKUPS. PHOTOGRAPHY FROM PEXELS AND UNSPLASH.

Using social media, Denizen creates an online community and points users towards more sustainable lawn care methods.

CREDITS: PHOTOGRAPHY FROM DWELL MAGAZINE, PEXELS AND UNSPLASH.

Packaging for Siren Tears, a fictional hot sauce brand inspired by a wild blend of surf culture with ancient mythology.

Brand identity for Pink Elephant, an anti-chafing brand dedicated to helping athletes not make rash decisions.

CREDITS: MOCK-UPS FROM ALENS LIDAKS AND MOCKUPBEE.

Poster series for Pink Elephant, each poster displays a unique representation of chafing and offers their anti-chafing stick as a way for consumers to ditch the itch.

CREDITS: MOCK-UPS FROM O’DELL STUDIO AND MOCKUPBEE.
Poster series sketches created for the Vancouver Public Library showing individuals going to the extreme to find focus. The campaign tagline for this series is “Easier at the VPL”. The first poster shows an individual studying at a golf course, the second shows someone studying on the top of the mountain and the last poster shows someone working in the ocean depths. The series shows the lengths people will go to find peace and quiet with the message being that its “Easier at the VPL.”

This poster series positions the Vancouver Public Library as the perfect solution for those looking to find focus.

CREDIT: TEAM PROJECT WITH CALEB TSAI.

Brand Identity for Sigil, a brand committed to crafting quality rave gear and the culture and community it serves.

CREDITS: MOCK-UPS FROM ENVATO ELEMENTS. PHOTOGRAPHY FROM PEXELS, PINTEREST AND UNSPLASH. TEAM PROJECT WITH KYLE RASK AND AMELIA BOUMAN.
Various web screens taken from the Sigil website. The screen at the centre displays the Sigil wordmark with models overlapping the logo. Articles of clothing can be seen on many screens, each focusing on a different aspect of the brand. Black and white photography is contrasted with bold colours and striking graphics to attract the eye as it wanders through the website.

This website uses Sigil’s distinct identity to focus attention on their rave wear and community.

CREDITS: MOCK-UPS FROM ENVATO ELEMENTS. PHOTOGRAPHY FROM PEXELS, PINTEREST AND UNSPLASH. TEAM PROJECT WITH KYLE RASK AND AMELIA BOUMAN.