IMOGEN
PETTYFER
she/her
Imogen Pettyfer is a curious designer always exploring new inspirations and styles. With function being a top priority, she is constantly experimenting to find the most strategic design to meet the brand’s intended purpose. You can always find Imogen behind the camera capturing everyday moments and experiences.
DESIGN
Branding + Art Direction + Brand Strategy
C41 Coffee Film Photo Contest
Third Place
2021 Dean’s List
2020–2023
Third Place
2021 Dean’s List
2020–2023
Social cause campaign raises awareness about BC wildfires. The counter-intuitive message commands attention to the awful annual occurrence of BC’s wildfire crisis.
CREDIT: PHOTOGRAPHY FROM UNSPLASH
There are many ways we can prevent BC’s wildfires. Learning traditional Indigenous practices of controlled burning could help reduce the intensity and extent of BC’s fiery summers.
CREDIT: BILLBOARD MOCKUP FROM FREEPIK
Jovia is a cleaning supply company that minimizes waste with reusable coloured glass and stainless-steel bottles. Along with sustainability, Jovia seeks to expand the cleaning experience using chemical-free products with dissolvable tablets.
CREDIT: MOCKUPS FROM FREEPIK
Moving out for the first time is a complicated and strange new chapter of anyone’s life. Fern’s subscription box service helps to guide individuals with curated essential information.
CREDIT: MOCKUPS FROM FREEPIK
Fern’s mission is to help those who ask for our guidance by providing curated essential information to support users on their new homebound journeys.
CREDITS: MOCKUPS FROM FREEPIK. PHOTOGRAPHY ON THE WEBSITE IS FROM PEXELS AND UNSPLASH
CREDITS: MOCKUPS FROM FREEPIK. PHOTOGRAPHY ON THE WEBSITE IS FROM PEXELS AND UNSPLASH
Grove Restaurant fuses vibrant flavours of global cuisine with the richness of locally sourced ingredients, elevating a culinary experience beyond BC’s borders.
Traid is a non-profit organization that works to prevent clothing waste and the impacts of the fast fashion industry.
CREDITS: MOCKUPS FROM FREEPIK AND MOCKUP WORLD
Traid’s campaign targets a younger demographic with a message that timelessness in style benefits the planet more than trendiness.
CREDITS: MOCKUPS FROM FREEPIK AND MOCKUP WORLD